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SEO

Use SEO to make your shop future-oriented and sustainable in the long term. The best way to achieve more visibility, more traffic and more leads.

A/B Testing

We use A/B testing to ensure that only the best decisions are made for your marketing strategies.

SEO

Use SEO to make your shop future-oriented and sustainable in the long term. The best way to achieve more visibility, more traffic and more leads.

Conversion Rate

The decisive factor for a good ranking on Amazon. We ensure that you prevail over your competitors.

Campaign Management

The constant optimization and further development of campaigns is the basis for success.

Keywords

We use specially developed tools to find the right keywords for your products. The be all and end-all for successful advertisements.

PERFORMANCE MARKETING

PPC

Our Amazon experts always pay attention to two things for every good advertising campaign performance: relevance for the search algorithm and conversion for the "real" buyer. Extensive keyword research using all common analysis tools is just as much a part of their daily work as targeted display based on the organic rankings of the article. Another important aspect of advertising on Amazon is profitability. To ensure this, our experts continuously optimize the campaigns by reducing and increasing bids so that the costs are in the optimal ratio to sales.

STRATEGY & CONTENT

FULL-SERVICE

Depending on the customer and the goal of their strategy on Amazon, we set up targeted campaign structures that either aim at profitability, brand awareness, organic visibility or a mix of all of these. On a monthly basis, including regular performance reports, we continuously optimize the advertising campaign and provide our customers with full transparency about the use of the advertising budget and the sales achieved. Further steps are then determined together in regular meetings.

STRATEGY & CONTENT

SELLER & VENDORS

Vendors in particular often face the question in their everyday lives: What leverage do I have on the marketplace? What advertising budget should I use to set up the campaigns and how should I optimize them? Which products are actually suitable for sale on Amazon and how do I deal with failures, highly complex or completely new products? How can I protect my brand on Amazon and at the same time present it well? An essential part of our work is answering these questions in Amazon strategic consultations.

 

SEO

360 DEGREES

Depending on the customer and the goal of their strategy on Amazon, we set up targeted campaign structures that either aim at profitability, brand awareness, organic visibility or a mix of all of these. On a monthly basis, including regular performance reports, we continuously optimize the advertising campaign and provide our customers with full transparency about the use of the advertising budget and the sales achieved. Further steps are then determined together in regular meetings.

 

Campaign Structure

        A good campaign structure is based on the category level of your products. This is important in

      order to implement the keywords effectively. The campaign types are divided into Sponsored

Products, Sponsored Brand and Sponsored Display.

WIN NEW CUSTOMERS

Sponsored Product

Sponsored Product campaigns are the pillars of the campaign structure, they place the products on the first pages and can thus ensure visibility and sales. For a balanced performance, it makes the most sense to start automatic and manual campaigns. Automatic campaigns are based on Amazon data and are important at the beginning for collecting data. Manual campaigns with detailed keyword and competitor research make the difference. Additional options include running campaigns aimed at competitor products, a form that should not be neglected in the process.

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GAIN VISIBILITY

Sponsored Brands

Sponsored Brands campaigns put your brand and selected products in the right light. This ensures brand awareness, visibility and focus on individual products. These can be visualized using video or banner campaigns. The campaigns can be played out on two levels, the category and keyword level. Here too, detailed research into the previously launched sponsored product campaigns is necessary for good performance.

FLEXIBLE ADVERTISING BUDGETS

Sponsored Display

Sponsored Display campaigns are cross-platform advertising media. These can be displayed on Google, YouTube or websites and are therefore interesting for general awareness. Due to the cross-platform focus, these campaigns must be monitored particularly closely in order to avoid excessive costs.

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Optimization

The basis for a better Amazon ranking and more sales on Amazon

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MAXIMUM PERFORMANCE

AmazonPPC

The Amazon Pay per Click (PPC) process is based on keywords that have different bids. The keyword selected for the campaign is searched for via Amazon search and a visit to your product page is generated via the advertisement. This is a so-called click and costs the amount that was set for the keyword in the campaign or that was specified by the market. Since market events, supply and demand are constantly changing, the keywords must also be optimized accordingly in order to keep the campaigns marketable.

ACHIEVE BUSINESS GOALS

Bidding strategy

A successful bidding strategy requires a fundamental analysis of the keywords and the data (KPI) provided by Amazon. In order to achieve the desired company goals, there are various strategies and KPIs that must be taken into account during optimization. Our experienced team specializes in finding the right strategy with you and successfully implementing this strategy using data-related analyses.

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FREE 30-MINUTE STRATEGY
CONSULTATION

Book your 100% free & completely non-binding 30-minute strategy meeting now. We will show you the hidden potential of your business and explain how we can help you and your business move forward!

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